Case Study: Glitz India
High-Performance E-commerce Transformation

How a custom-built e-commerce platform delivered 4+ years of 100% uptime, improved speed and stabilized sales.

Project Overview

Client

Glitz India Ladies Boutique

Industry

Fashion / Online Boutique

Location

Kerala, India

Previous Platform

WooCommerce (WordPress)

New Platform

Custom E-commerce System

Duration

4+ Years of Continuous Support

Client Review (Malayalam)

The client shared an honest Malayalam video testimonial describing the issues they faced with WooCommerce and how the custom-built website solved all their problems.

Video Review – Summary (English)

The WooCommerce site crashed during heavy traffic, causing huge sales loss. We rebuilt a custom lightning-fast platform with zero downtime, which has been running smoothly for 4+ years.

Verified Google Review

★★★★★

"As the owner of Glitzindia Fashions, a ladies' boutique in Alappuzha, I, Raseena Jamal, would like to share my journey with Orange Dice Solutions. During the lockdown, we started selling through social media platforms like Facebook and Instagram. Later, we moved to an e-commerce website, but it was slow, insecure, and cost us heavily for servers. This affected our sales and customer experience significantly.

That's when we turned to Orange Dice Solutions, and it was the best decision we ever made. Their team developed a custom e-commerce website for us that is fast, secure, and incredibly user-friendly. The new website completely transformed our online presence, and our sales increased significantly.

Today, Glitzindia Fashions is proud to be one of the best online boutiques in Kerala, and much of our success is thanks to the expertise and dedication of Orange Dice Solutions. I highly recommend them to anyone looking to elevate their online business. Thank you, Orange Dice, for helping us shine!"

Raseena Jamal — Owner, Glitzindia Fashions, Alappuzha

Read this review on Google Maps →

The Challenges

Website Crashing During High Traffic

Social media videos brought thousands of users instantly — WooCommerce crashed frequently.

Slow & Unusable Admin Panel

Client could not manage orders or stock during peak time.

Expensive Hosting With No Performance Improvement

High-tier servers still couldn’t fix the slow WordPress setup.

Sales Drop & Downtime

  • Revenue loss
  • Customer trust issues
  • Orders dropping drastically
  • Reputation damage

Our Solution

Custom E-commerce Platform

Fully custom, lightweight and scalable.

High-Performance Server Setup

Optimized caching, CDN and scalable hosting.

Optimized Admin Panel

Real-time order and inventory management.

Asset Optimization

70% faster load time with optimized queries.

Zero-Downtime Migration

Seamless switch from WooCommerce with no sales loss.

The Results

4+ Years of 100% Uptime
Instant Page Load
Real-Time Admin Panel
Reduced Server Costs
Stable Sales Flow
Higher Customer Satisfaction

Frequently Asked Questions

The WooCommerce setup was unoptimized for sudden viral traffic, causing server overload, slow admin panel access and frequent downtime.

We migrated to a custom-built e-commerce platform, tuned the server, implemented CDN and caching, optimized assets and rebuilt an efficient admin panel for zero-downtime operations.

The site has delivered 4+ years of uninterrupted uptime, lower hosting costs, consistent sales during viral campaigns and instant admin access.

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Orange Dice Solutions

Adarsha Nagar, Thuthiyoor,

Kakkanad, Kochi,

Kerala, India